April 4, 2015 by ...
Xiaomi is run by Lei Jun, a proud card-carrying member of the Chinese communist party. His role therein is to attend meetings a few times per year, drink Maotai and go clubbing with other communist billionaires.
Rather than be questioned for his lack of revolutionary zeal, he has headed off ‘red loyalists’ at the pass. In order to protect his ‘red cred’, he has created plush toys which would make Mao, and other revolutionaries alike, proud.
As pictured, these dolls are meant to both ignite love for the motherland/communism and bring back the good old days of brainwashing, er…..I mean…. Education of their youth.
Well there you have it. China’s Xiaomi is selling warm and fuzzy memories meant to rekindle the made-in-China passion that only Mao could inspire, mixed with a healthy heaping of unbridled capitalism.