Eco-friendly Box, Xiaomi’s Bizarre 300 Pound Claim

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April 5, 2015 by ...

For anyone living outside of China, this Xiaomi ad makes little sense:

 

Sure, we get the ‘Eco-friendly’ part but wtf is up with the rest of it? Why would we need a box which supports 300 pounds of pressure? Wouldn’t it make more sense to tout products and not packaging which could do the same?

Not really, because in China, packages need all the help they can get. 

http://youtu.be/YbNq2xdvU_g

With deliver men like this, Chinese parcels need all the help they can get. 

Now you too know the reason for Xiaomi’s 300 pound claim.

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